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7 Customer Objection are critical for Sales / Marketing / Business Development Engineer banner

7 Customer Objection are critical for Sales / Marketing / Business Development Engineer

7 Customer Objection are critical for Sales / Marketing / Business Development Engineer banner
Live online Advanced

7 Customer Objection are critical for Sales / Marketing / Business Development Engineer

FREE
1 hrs
Next month
English , Hindi
Alka Dayal
Alka Dayal
AerospaceAgriculture
  • Session recordings included
  • Certificate of completion
  • Anytime Learning
  • Learn from Industry Expert

Why enroll

  • Learners will understand the 7 most common objections in technical sales.

  • Learners will gain structured strategies to handle each objection effectively.

  • Learners will develop confidence in consultative selling and customer conversations.

  • Learners will be able to turn objections into opportunities for building trust and closing deals.

  • Learners will leave with repeatable frameworks and role-play practice for real-world application.

Your instructor

Alka Dayal

Alka Dayal

Sr. Soft Skills Trainer

18+ yrs experience·India

32Courses
9Students

Course details

In technical sales, a small set of recurring customer objections often determines whether a deal moves forward or stalls. This course helps sales engineers identify and handle the seven most critical customer objections related to cost, value, risk, feasibility, and trust. Learners will understand the intent behind each objection and apply structured responses that address both technical and business concerns. The course focuses on building credibility, clarifying value, and guiding customer conversations toward informed and confident decisions.

Course suitable for

  • Aerospace
  • Agriculture
  • Automotive
  • Chemical & Process
  • Civil & Structural
  • Data Science & Analysis

Key topics covered

  • Introduction to objection handling in technical sales

  • The 7 critical objections:

    • Price

    • No Need / Not a Priority

    • Timing / Urgency

    • Trust / Credibility

    • Authority / Decision-Maker

    • Competition

    • Complexity / Understanding

  • Frameworks for handling objections (SPIN, consultative questioning, proof-based selling)

  • Role-play exercises for each objection type

  • Case studies of successful objection handling in engineering sales

  • Repeated operations: listen → clarify → reframe → prove → differentiate → close

Opportunities that await you!

Course completion certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Career opportunities

SPM & Welding Fixture DesignerSample Intern for mecahSupervisor (OSH)VMC ProgrammerSales OfficerBusiness Development Executive

Training details

This is a live course that has a scheduled start date.

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